The Boys & Girls Clubs of Greater San Diego are fortunate to have visionary leaders who are passionate about CHANGING LIVES, and Billy Gene Shaw, founder and CEO of Billy Gene Is A.I. & XR Marketing, is one of them. Billy’s journey with our organization began as a Club supporter, but his commitment deepened when he joined our Board of Directors, bringing with him a fresh perspective and innovative ideas that will reshape the way we engage with youth in the Encanto community.

Billy didn’t join the Board alone—he also brought along his CFO, Daniel Flores, making it a dynamic “two-for-one” addition to our Board. Together, they are setting the stage for the Geneius Branch at Encanto, a prototype for what Billy envisions as The Club of the Future.

Meet Billy Gene Shaw: A Marketing Powerhouse

Billy Gene Shaw is not only a marketing Geneius, but a true innovator in the world of A.I. and digital advertising. As the founder of Billy Gene Is A.I. & XR Marketing, Billy has transformed how businesses acquire customers, educate entrepreneurs, and engage audiences globally. His educational platform serves 188,000 students in 75 countries, and his personal ads have been viewed over 1 billion times. Despite these achievements, Billy’s roots are what drive him. Born and raised in San Diego, Billy’s personal story is one of perseverance and triumph over adversity. His family’s history of violence and hardship in the Encanto community shaped his mission: to create opportunities for children in underserved areas, giving them access to safe spaces where they can learn, grow, and thrive.

Geneius Branch: The Club of the Future

Billy’s commitment to the Boys & Girls Clubs of Greater San Diego goes beyond financial support. His vision for the Geneius Branch at Encanto is nothing short of revolutionary. This will be the first Club to fully integrate A.I. technology, podcasting, STEM programs, and a Makers Space—all critical elements in helping youth develop the skills they need to succeed in the 21st century.

And that’s not all! Be on the lookout for an exciting entrepreneurial experience that Billy will personally introduce to Geneius Club members, aimed at empowering our youth to become the business leaders and innovators of tomorrow. This unique opportunity will give young minds the confidence and resources to dream big, innovate, and take control of their futures.

Billy is dedicated to reminding the youth of Encanto that success comes in all different ages, backgrounds, and colors. Through his work at the Geneius Branch, Billy is not only providing opportunities for skill development but also reinforcing the idea that success is achievable no matter where you come from.

Why A.I., Podcasting, STEM, and Makers Spaces Matter for Our Youth

As technology continues to advance at a rapid pace, it’s crucial that today’s youth are equipped with the tools and skills to thrive in a digital world. The Geneius Branch will do just that, by offering cutting-edge programs focused on:

  • A.I. Technology: Artificial intelligence is shaping the future of work, and introducing kids to A.I. at an early age will help them understand how these tools function and how they can leverage them in their future careers. Learning A.I. will not only open doors to tech-related jobs but also foster problem-solving skills and creativity.
  • Podcasting: Communication is a vital skill, and podcasting provides youth with a platform to share their voices, develop confidence, and hone their storytelling abilities. By learning the ins and outs of podcast production, they’ll also gain valuable technical skills that can lead to careers in media, journalism, or content creation.
  • STEM Programs: Science, technology, engineering, and mathematics (STEM) are the cornerstones of modern education. By offering hands-on learning opportunities in these fields, the Geneius Branch will inspire curiosity, innovation, and a passion for discovery among our youth. STEM programs empower young people to pursue higher education and careers in critical fields, contributing to a brighter future for themselves and their communities.
  • Makers Space: A Makers Space provides youth with a collaborative environment to design, create, and experiment with technology and tools. These spaces foster creativity and allow kids to explore robotics, 3D printing, and other engineering concepts, giving them the confidence to turn their ideas into reality. This hands-on approach is particularly vital for kids who might not excel in traditional classroom settings but thrive when they can build and create.

CHANGING LIVES in Encanto

Billy Gene Shaw’s involvement with the Boys & Girls Clubs of Greater San Diego is about more than titles and accolades—it’s about CHANGING LIVES. By investing his time, resources, and expertise into the Encanto Branch, Billy is paving the way for a future where every child is welcomed, supported, and empowered to achieve their full potential. At the Geneius Branch, every young person will have the opportunity to discover their own Geneius, surrounded by cutting-edge technology and caring mentors.

We are grateful to have Billy Gene Shaw and Daniel Flores on our Board, leading the charge toward a brighter future for the Encanto community.